Remember the little princess in the fairy tale? When she saw the bubbles stirred up by the rain on the lake, reflecting the sun and shining, she naively said to the king, “I want those bubbles as necklaces!” Pour a glass of champagne, and strings of crystal clear bubbles rush out of the bottom of the glass. They can’t wait to break free and breathe the spirit of the earth freely. Champagne is famous for its bubbles, but not all sparkling wines can be called champagne. Italian sparkling wine can only be called “Asti”, and Spanish sparkling wine can only be called “cava”. Why can’t both sparkling wines be called champagne? Because the “origin protection system” stipulates the exclusive business card of champagne.

More than 100 years ago, the shrewd French invented the origin protection system with unique natural and geographical conditions, unique brewing methods and unique legal system as the main content, and created many well-known brands of French wine in the process of implementing this system.

At present, the champagne origin protection system has been recognized by most countries. It is not only an intellectual property protection system, but also a national quality and reputation assurance system for famous and special products. In view of this, after China’s accession to the WTO, China has also established a system of origin protection. So far, it has accepted the application for protection of 13 products in 13 regions, such as Shaoxing wine, Zhenjiang vinegar, Xuanwei ham, Maotai wine and Longjing tea.